Steps to … A Website Relaunch
We’ve heard websites referred to as the “welcome mat” for your business. We don’t disagree. Your website is typically your first (and maybe only) opportunity to make an impression. However, it’s often overlooked and under-resourced, especially for small businesses like ours. As we slowly began to build out our brand story, we knew that it […]
From Splurging to Saving: The Tech Stack Consolidation Movement
More and more businesses are moving towards tech stack consolidation, a trend two decades in the making. In the aftermath of the dot-com bubble burst, businesses found themselves swimming in an unprecedented abundance of ‘free money’. This windfall allowed many businesses to invest indulgently in technology purchases with the hopes of catalyzing growth and revenue. […]